Trend Alert! Techniques for Making Your Photography Stand Out

Okay, I know we’re halfway through 2016 but better late than never to see what’s going on in the world of photography trends! It’s never too late to try our hands (and cameras) at some techniques that will make our images stand out with a little forward-thinking edge.

Advertising and Commercial Real Estate: 360 Degree Photography

  A recent Lexus ad employing the 360 degree photography trend.

A recent Lexus ad employing the 360 degree photography trend.

I love this trend. They’re doing it in video and it’s amazing in photography as well. It’s the technology beyond taking that wide-angle panoramic photo – literally. The 360 degree photography approach captures everything around you. While it certainly can’t replace traditional real estate images, it is a great way to add intrigue to an existing portfolio or perhaps to enhance clients’ galleries. Checking out the Panono 360 Degree Camera might be a place to start if you’re interested in getting in on this trend.

Travel: Drone Photography

  Award-winning “Postandfly” drone photography of Tamul Falls, Mexico via Dronestagram.

Award-winning “Postandfly” drone photography of Tamul Falls, Mexico via Dronestagram.

This is another exciting trend gaining momentum in both the photo and video industries. And it just screams, “We’ve GOT to try this on our next excursion!” And who wouldn’t? Unique perspectives, breathtaking images, and challenging opportunities to get that nearly impossible shot. But if you’re going to attempt the drone camera, be mindful of your surroundings. Some locations have strict restrictions on flying drones, especially near government facilities and airports. Otherwise, have fun and see what’s up there!

Architecture: Black and White Photography

  By M.P. Collins, View of New York City taken from Weehawken, NJ.

By M.P. Collins, View of New York City taken from Weehawken, NJ.

Okay, I’m not sure black and white photography ever actually went out of style, but if it’s taken a backseat to other lighting/filter trends in recent years (ahem – I’m looking at you, Instagram filters), it’s certainly returning to the forefront in 2016. Personally, I love black and white photography when I’m shooting architecture and fine art. It brings a certain simplicity and elegance to complicated and overstimulated spaces, especially evening skylines and intricately designed cathedral ceilings. Don’t be afraid to play with the tint of the black and white filter, either. Experiment with going slightly brown or red, or even mixing black and white elements of the image with some elements still in color.

What trends are inspiring you this year? I’d love to hear and see what you’re trying out!